21 October 2015

As Dan Murphy, retail strategist at Kurt Salmon, remarks to RetailWeek, “Online shopping is no longer an interesting experiment, it is here to stay.” This is particularly true in online grocery shopping, where many supermarket chains are expanding their online grocery capabilities. However, grocers are losing around £300M each year from online grocery orders according to Kurt Salmon research. According to Murphy, “The challenge is how to leverage the online channel for long-term profitable growth, and the fact is that many large retailers are still grappling with this challenge.”

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